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Driven by the desire for expressing inspirations from living in the City of London LVFD LONDON fashion brand creates and opulent and chic aesthetic.

Ultra feminine and sexy shapes of garments, fluid fabrics, sequins, and unique prints define the powerful, yet romantic style of Lucie's fashion. Each collection is inspired by the previous one, characterised by a precise sense of reinvention to create garments with versatility and uniqueness at the fore.


LVFD LONDON garments have been worn and favoured by many signers, models and celebrities across the world, such as Becky Hill, Raya Abirached, Drew Barrymore, or JoJoSiwa, Marta Sierra and Cocorocha.

LVFD LONDON garments can also be spotted at fashion magazines, on TV Shows, such as the popular American series Euphoria or the signing competition The Voice UK.

Lucie Vaclav - LVFD London Creative Designer - was born and grew up in Czechia. She left her home country and moved to London to pursue a career in a  fashion design.

Inspired by the City of London, Lucie founded her luxury womenswear brand LVFD LONDON in early 2020. LVFD LONDON is an independent and innovative fashion brand that aims to create sustainable designs based on a creative, bold, and daring essence.

Lucie's main objective for her brand is to create eye catching and bold designs made from tulle, sequins, prints and intrigue drapery to highlight the essence of her vision. 

Lucie's garments are designed for the modern and self-confident woman, who is not afraid to stand out from the crowd.

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